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Sr. Manager, Media Relations

RushmoreDrive.com

Charlotte, NC

Posted @ 11:57AM, June 19, 2008 by RushmoreDrive

Description

The Manager, Media Relations position is an exciting opportunity for a unique and talented individual who is passionate about communications. This communications leader will be instrumental in driving the identity of RushmoreDrive.com, the premiere online destination for the Black community, with all external audiences. The Manager will work closely with the CEO and the rest of the management team to determine appropriate long-term company direction and positioning. We need an applicant who is passionate about and highly skilled in all aspects of Media Relations, from business, consumer, local and regional media outreach, to placements in all media formats including broadcast, print, online and new media.

Responsibilities Include:

* Plan and lead company's external communications efforts including media and public relations, working closely with RushmoreDrive's Executive Team to publicly convey company positioning, messaging and identity to all key external audiences.
* Develop and implement the company's PR strategy and plan, including local and national mainstream and Black media, feature stories, byline articles, and speakers bureau.
* Writing, production and dissemination of all external communications materials and documents.
* Track and manage all department media/reporter relations industry and business-wide, while maintaining fluid database of contact information, relationship status and pending opportunities.
* Write, edit and serve as central point for communications materials, ensuring accuracy and conformance to legal and other requirements.
* Manage external agencies and other outside vendors to achieve maximum success within defined budgets.
* Manage all aspects of the communications process including integrating common messaging throughout all company materials, presentations and speaking opportunities, press materials, proactive and reactive media relations, media tours, customer reference/success story programs.
* Oversee all public relations activities with national, local and regional consumer and Black media, as well as trade and business media, industry analysts, the general public, channel and technology partners.
* Responsible for all company and product announcements (e.g., new product launches, new site features, sponsorships, etc.)
* Provide cross-functional leadership in development of all communications programs.

Job Requirements:

* Minimum five to seven years of media relations experience, preferably with both agency and in-house experience, with a demonstrated history of executing communications plans and delivering media results.
* Strong leadership skills and the ability to work across all levels of an organization.
* Excellent relationships with key media professionals, including Black and local media and commentators in targeted major media publications, as well as key industry verticals.
* The ability to forge and maintain strong relationships with target media
* Excellent writing and editing skills.
* Strong attention to detail and commitment to delivering quality results.
* Strong interpersonal skills; excellent communication skills.
* Strong thinker and planner.
* Excellent writing ability with experience in all forms of external communication, from business, consumer and trade media news releases to company press kit materials and executive talking points.
* Developed project management skills with ability to work independently and oversee the work of small teams.
* Additional proficiencies required include superb interpersonal skills, solid news judgment, leadership abilities, and well-developed organizational skills.

Education:

BS/BA degree, preferably in Communications, Marketing, or a related field.

Benefits:

RushmoreDrive.com's employees are: smart & curious, customer focused, open & transparent, bold & ambitious, passionately engaged and committed to continued growth. To support our employees, we offer a generous range of benefits including:

* Subsidized Healthcare for you & your family
* 401k Plan
* Life Insurance
* Pet Insurance

To apply:

Click here to submit your cover letter & resume. Applications must include salary requirements in order to be considered. We will contact you directly should your qualifications meet the position's requirements. No phone calls please. To learn more about RushmoreDrive.com, please visit www.RushmoreDrive.com. RushmoreDrive.com is an Equal Opportunity Employer.

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